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The Toy Book has opened submissions for its January 2027 International Issue, which is scheduled for bonus distribution at Spielwarenmesse. Toy and game companies can submit products for four themed showcases by Nov. 13, 2026; the publication also says marketing packages are available.
The Toy Book is accepting product submissions for its January 2027 International Issue, which the publication says will receive bonus distribution at Spielwarenmesse, the international toy trade fair in Nuremberg. Toy and game makers worldwide can submit products for four themed showcases by Nov. 13, 2026.
The planned showcases cover international products, adult collectors and pop culture fans, technology-focused play, and learning toys. The categories include a global gallery of toys and games; products for grown-up collectors; digital experiences involving areas such as video games, virtual reality, augmented reality and artificial intelligence; and toys connected to STEM, STEAM and MESH.
The Toy Book describes the issue as a way to spotlight international innovation and sustainability, among other subjects. Its call invites companies to identify where their products are from for the global gallery. The published notice does not specify a required submission format, product eligibility rules, fees, or how many products will be selected.
The publication also says marketing packages are available for companies seeking to reach decision-makers in North America and elsewhere. It lists Jackie Breyer, James “JD” Devin, Stephanie Katz and Lisa Gunner as contacts for marketing packages, and directs editorial questions to Editor-in-Chief James Zahn. The notice does not provide package pricing or details of the editorial selection process.
A Route to Trade-Fair Visibility
The call links editorial product exposure in a trade publication with additional distribution at Spielwarenmesse. For manufacturers and other toy businesses, that creates an opportunity to present products to readers in the lead-up to a major industry event, including businesses and decision-makers with an international focus. The announcement does not promise coverage, placement, sales, or a particular audience response.
The four categories also signal the range of products the issue is seeking: established play categories alongside digital experiences and educational toys, as well as collector products. That breadth may give companies in different markets a way to put forward products, but selection criteria and the scope of editorial coverage have not been published in the source notice.
Products Worth Considering
Graco EasyTurn 360 2-in-1 Rotating Convertible Car Seat
LEGO Marvel Infinity Gauntlet (76191) Building Set
Nanit Smart Baby Video Monitor with Camera and Floor Stand, 1080p Wi-Fi
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Issue, Fair and Submission Timeline
The issue is scheduled for January 2027, and its bonus distribution is tied to Spielwarenmesse, a toy industry trade event held in Nuremberg, Germany. The submission deadline, Nov. 13, 2026, falls before the issue’s planned publication month, giving the publisher time to review entries and prepare the issue. The notice does not state the exact date or method for distribution at the fair.
The call is a submission invitation, not an announcement of selected products or a report on the issue’s completed contents. It identifies the editorial themes and contact points, while leaving practical submission instructions and the final lineup to be clarified directly with the publisher.
““A global gallery of hot toys and games.””
— The Toy Book
Submission Rules Still Unspecified
The call does not explain how to submit, what materials or product information are required, whether there are fees for editorial consideration, or how entries will be evaluated. It also does not say how many products the issue will feature, whether every category will receive equal space, or when selected companies will be notified.
The distinction between editorial submissions and the separately advertised marketing packages is not detailed in the notice. Companies should confirm requirements, costs and any placement terms with the listed contacts before making plans. The publication has not reported a finalized contents list or confirmed the exact distribution arrangements at Spielwarenmesse.
Companies Can Submit by November
Interested toy and game makers have until Nov. 13, 2026, to put forward products for the January issue. The Toy Book has directed editorial questions to James Zahn and marketing inquiries to Jackie Breyer, James “JD” Devin, Stephanie Katz or Lisa Gunner. The source announcement does not include a direct submission link or further instructions in its text, so prospective entrants will need to consult the publication’s call or contact its team for current requirements.
The next confirmed milestones are the submission deadline, the planned January 2027 issue and its bonus distribution at Spielwarenmesse. Selection announcements and detailed event distribution information have not been provided.
Key Questions
What is The Toy Book seeking?
The publication is inviting toy and game makers worldwide to submit products for four themed showcases: international products, adult collectors, technology and digital play, and STEM, STEAM and MESH learning toys.
When is the submission deadline?
The deadline listed in the call is Nov. 13, 2026, for the January 2027 International Issue.
Where will the issue be distributed?
The Toy Book says the issue will receive bonus distribution at Spielwarenmesse. The notice does not give the precise distribution schedule or method.
Are marketing packages part of the editorial submission?
The publication lists marketing packages separately from its editorial call. The announcement does not explain package pricing, terms or how marketing placement relates to editorial selection; companies can ask the listed marketing contacts for details.
How can companies get submission instructions?
The call names James Zahn as the contact for editorial questions but does not spell out submission requirements in the announcement. Companies should consult The Toy Book’s published call or contact its editorial team for current instructions.
Source: rss
